People First DOT vision
Celebrating my 4 part series on data, it is designed to be;
“Non-technical, hopefully fun, definitely not definitive and absolutely a work in progress.”
John Philpin
Because if you don’t understand what it is and how it is being used against you, then you are in for a shock …
Startups are now offering people “passive income” for their personal data. These companies claim to empower consumers to profit from personal data. But actually, they entrench an attention economy where cash-strapped consumers trade personal privacy for quick cash — much like the plasma-for-cash biz. Data exchanges broker the sale of personal data between the people who generate it and the large companies hungry for it. One,
The HustleStreamr , connects real-time personal data with companies via subscription. Another, UBDI (Universal Basic Data Income), buys personal data and sells “insights” to companies. At first glance, it’s tempting … If my toaster and my watch are already collecting data, I might as well get paid for it, right?
Wrong. And they know it. Read more here. No most discussion needed, but if you want to – I’m ready.
As I watch the emerging news surrounding MoviePass and how they are (note – not have …. despite the changes to their app) tracking their customers, I keep hearing ‘Data Is The New Oil’. It is not a new phrase and in fact as far as I can tell was coined by Clive Humby back in 2006 … but it struck me that if true (it isn’t and I really need to publish that post) then corporations obviously view people as vessels, silos, containers … whatever, but certainly not as people.